Privacy Policy
Last updated: October 4, 2026
The short version
This summary helps you read the policy. The full policy below is what applies.
- We collect what we need to help you buy or sell a home, such as your contact details, your property's details and your conversations with the KeyTa assistant.
- We never sell your personal information.
- We share it only with the people your transaction needs, such as the brokerage, your lawyer and your lender, and with service providers that help us run KeyTa.
- You can ask to see, correct or delete your information by writing to privacy@keyta.ca.
1. Introduction
KeyTa (keyta.ca) ("KeyTa", "we", "our", or "us") is an AI-powered real estate platform designed to assist users in buying and selling real estate properties in Canada, with a primary focus on Ontario.
We are committed to protecting your personal information and complying with applicable privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA).
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services.
By using KeyTa, you consent to the practices described in this policy.
2. Scope of services
KeyTa provides:
- AI-assisted property listing and search
- Market analysis and valuation tools
- Transaction workflow support (offers, negotiations, documents)
- Integration with licensed real estate professionals, lawyers, and financial institutions
KeyTa does not replace licensed professionals and operates within Canadian regulatory frameworks requiring human oversight in real estate transactions.
3. Information we collect
We may collect the following categories of information.
3.1 Personal information
We may collect:
- Full name
- Email address
- Phone number
- Address and location
- Government ID (for verification, where required)
- Account credentials
3.2 Real estate and transaction information
Given the nature of the platform, we may collect:
- Property details (address, features, valuation data)
- Listing information (photos, descriptions)
- Offer details and transaction history
- Communication between buyers and sellers
3.3 Financial and qualification information
We may collect:
- Income range
- Employment status
- Mortgage pre-approval status
- Budget and financing preferences
KeyTa does not provide mortgage approvals and may rely on third-party partners.
3.4 AI interaction data
We may collect:
- Prompts and inputs to AI agents
- Generated recommendations (pricing, strategy, negotiation)
- User decisions based on AI outputs
3.5 Automatically collected data
We may collect:
- IP address
- Device and browser type
- Usage behavior and interaction logs
- Cookies and analytics data
3.6 Payment information
When you pay KeyTa online, for example for an optional service, a third-party payment processor handles your payment details. KeyTa does not store full card numbers.
4. How we use your information
We use your information to:
- Create and manage your account
- Facilitate buying and selling real estate transactions
- Provide AI-powered recommendations (pricing, marketing, negotiation)
- Match buyers and sellers
- Generate documents and transaction workflows
- Communicate updates and notifications
- Improve platform performance and AI models
- Detect fraud and ensure security
- Comply with legal and regulatory obligations
We may also use aggregated and anonymized data for analytics and market insights.
5. AI transparency and decision-making
KeyTa uses AI to assist in:
- Property valuation (CMA, AVM)
- Marketing strategy
- Offer analysis and negotiation insights
However:
- AI outputs are recommendations only
- Final decisions remain with users and/or licensed professionals
- Human oversight is required in critical transaction steps
We clearly disclose when AI is being used.
6. Sharing of information
We do not sell your personal information.
We may share your data with the following parties.
6.1 Service providers
- Cloud hosting providers
- Analytics services
- Identity verification providers
- Payment processors
6.2 Real estate ecosystem partners
- Licensed real estate brokerages
- Real estate agents (if involved)
- Real estate lawyers (for closing)
- Mortgage lenders or financial institutions
These parties are essential to complete legally compliant transactions in Ontario.
6.3 Legal and regulatory authorities
We may disclose information to:
- Comply with laws and regulations
- Respond to legal requests
- Prevent fraud or illegal activity
7. User visibility and listings
When using KeyTa, certain information may be visible to other users, including:
- First name
- Property listings
- General location (city/region)
- Listing descriptions and media
Sensitive information (e.g., full financial details) is never shared without explicit consent.
8. Data storage and security
We implement industry-standard safeguards:
- Encryption of sensitive data
- Secure authentication systems
- Role-based access controls
- Secure cloud infrastructure
However, no system is 100% secure.
9. Data retention
We retain personal information only as long as necessary to:
- Provide services
- Maintain transaction records
- Comply with legal obligations (e.g., real estate record retention)
Users may request deletion, subject to legal requirements.
10. Your rights (Canada)
Under PIPEDA, you have the right to:
- Access your personal information
- Request corrections
- Withdraw consent (where applicable)
- Request deletion (subject to legal limits)
To exercise your rights, contact us at privacy@keyta.ca.
11. Cookies and tracking technologies
We use cookies to:
- Improve functionality
- Analyze usage patterns
- Personalize experience
You may disable cookies in your browser, but some features may not function properly.
12. Third-party services
KeyTa integrates with third-party services such as:
- Real estate boards' MLS® Systems
- Mortgage providers
- Legal service platforms
- Analytics tools
We are not responsible for their privacy practices. Please review their policies.
13. Children's privacy
KeyTa is intended for individuals 18 years or older.
We do not knowingly collect data from minors.
14. International data transfers
Your data may be stored or processed outside Canada (e.g., cloud providers), but we ensure appropriate safeguards are in place.
15. Changes to this policy
We may update this Privacy Policy periodically.
The updated version will be posted with a revised date.
Continued use of KeyTa constitutes acceptance of changes.
16. Contact information
KeyTa
Email: privacy@keyta.ca
Website: https://keyta.ca